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Art direction, with ♥

An image that makes a difference

Your business has changed, but your logo and colors haven't. We modernize them without losing what your customers recognize.

BeforeAfter

Why invest in your art direction?

  1. It's starting to show its age

    A logo designed fifteen years ago looks off on a phone or a profile picture. A refresh, and it fits right in again.

  2. You've grown

    New products, new customers, new premises: your image should keep up with who you've become.

  3. People still recognize you

    We keep what makes you you, a shape, a color, a detail, and fix the rest.

Before and after

Change everything without throwing it all out

We keep what your customers know and redo the rest. Drag to compare.

Nairod Education website after the redesignNairod Education website before the redesignBeforeAfter
Nairod Education · online training
Helixis Informatique website after the redesignHelixis Informatique website before the redesignBeforeAfter
Helixis Informatique · Semur-en-Auxois
Le Calypso website after the redesignLe Calypso website before the redesignBeforeAfter
Le Calypso · Montbard

How we work

Simple and effective

No magic formula: a proven method, with you at every step.

  1. Your logo, your colors, your materials: we note what works and what has aged.

  2. Together we pinpoint what your customers recognize and what must not be lost.

  3. Two or three modernized versions, shown on your storefront, your cards and your website.

  4. You choose, and we fine-tune until you love the result.

  5. The new files, your colors and your fonts, ready for the printer and the web.

Got a question?

Yes, that's the whole point: we keep the elements they associate with you and modernize around them.

No. We can start with the website and social media, then move on to signage and print once your current stock runs out.

It's quoted based on what we rework. We give you the price after the first call.

Usually allow two to three weeks between the first call and the final files.

The modernized logo and its variations, your colors and fonts, and a one-page guide on what to use where.